YP121™

e-communication delivery and impact measurement

From delivering simple e-mail to more complex, customer driven rich media from the customer's desktop, YP121™ has tested and secure tools. Confidence in this safe technology allows clients to focus on the individual customer to improve satisfaction and loyalty.

• E-mail Address Collection - For many of our clients, collecting e-mail addresses is a culture shift. YP has the expertise to help you increase e-mail collection to include, in most cases, well over 50% of your customer base. Statistics indicate that over 90% of individuals at the work place access e-mail everyday and nationally, over 70% access at home.
• Double 'Opt-in' Permission - Concerns about privacy and spamming prevent many businesses from using this powerful communications tool. Just because you have an e-mail doesn't mean customers want e-mails. Clients are shown how to ask each customer to participate.